![]() ![]() «I think the Air Jordan 1s are the most iconic sneakers of all time» Jordan Geller said. Also, it shows obvious signs of wear, which in this case seems to raise the status further. The model sold is designed by Peter Moore, it features the popular Black/White/Red colorway and has Michael Jordan’s signature on the ankle. In addition, the sales of Bulls brand items increased by up to 400% in May. In fact, the resale of this model has gone from the 900 dollars that were requested in March, to the 1.500 that are now asked for them. Both teamed up to auction the sneakers after the success of the documentary, ‘The Last Dance’ on Netflix, which has caused the Michale Jordan collectibles market to skyrocket even more. Sotheby’s partnered with the collector Jordan Geller, founder of the Shoezum sneaker museum. This is a new auction record that surpasses the one before, dethroning the 1972 Nike Waffle Racing Flat “Moon Shoe” that sold for 437.500 dollars. The pair of Air Jordans used in a game by the Bulls escorts sold for 518.000 euros at the Sotheby’s auction house in May 2020. The sneakers worn by Michael Jordan in 1985 have become the most expensive basketball shoes in history, setting a new auction record. ![]() Thirty years of journey whose essence stays embedded in each Jordan piece. Thirty years of trajectory that have become an essential stage for any lover of streetwear, sneakers, and basketball.Thirty years of journey whose essence stays embedded in each Jordan piece. This whole journey encompasses OG releases, one-of-a-kind collaborations and reissues of iconic silhouettes. The legacy continued with the Air Jordan 2, the Air Jordan 3, and so on until reaching 32 different models that have been created to date. In March of 1985, the first Air Jordans went on sale for the general public at a price of 65 dollars. Meanwhile, Michael stood out a little more in each game and the first glimpses of who would be the most brilliant basketball player of all time began. Suddenly, everyone wanted to wear the same black and red Jordan sneaker. Of course, it didn't quite go as he had hoped-"by halftime, my feet are bleeding," Jordan says in the doc, admitting that "innovation has taken a long turn"-but he stuck through it.The event surpassed the basketball scene and became a phenomenon that everyone was talking about. The Legacy of the Jordan 1įor his last game playing at Madison Square Garden as a Bull, Jordan chose to wear his Jordan 1s, the first shoe he wore to play at MSG, his favorite place to play, he says in the documentary. It was more than a status symbol-you knew that this guy was the guy." Jordans made sneakers part of pop culture. "For a kid, it was almost like owning a light saber, from Star Wars," rapper Nas explains in the documentary. The shoe became a must-have status symbol of the late '80s and '90s-and it's still a street style staple today. ![]() Jordan was reportedly fined $5,000 for every game he wore the banned Air Jordan 1 sneakers, and Nike paid the fines, happy to capitalize on the publicity.īut, when it comes to Air Jordans' popularity, the rest is history. As legend has it, the NBA actually banned the first iteration of Michael's Jordans, stating they violated the league's rule that a sneaker must be mostly white and reflect the colors of the team's jersey.
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